Meet the Seasters Jones, makers behind this faceless brand.
extremists for love and the extension of justice. 💛
Read their story below
How’d you get your start?
Our parents. And then a kind of symbiotic sisterhood that blossomed when we both hit adulthood. Where I'm pushing the creative, she's maestro-ing the whole show. We've had another side project that we've done together for like a decade now, but that's completely unrelated to the type of stuff we do with Seasters. Seasters Jones just felt inevitable in a way. How we operate in our everyday lives and the kinds of social issues we are passionate about, it just kind of sprang up in a moment that felt right.
What steps did you initially take to set yourself apart?
Our first product idea was our Believe Women enamel pin with Anita Hill and Christine Blasey Ford. They were these two bookends of bravery, telling their stories, right hands raised, whose truths ultimately got brushed aside by the majority of the senate. We're super proud that they led us out of the gate and no matter where this goes, we're grateful to have honored the two of them and every other woman who sees themselves in their stories.
"One thing we always knew we wanted to do with each product was donate a percentage to a different non-profit. Being able to give to a lot of great organizations and highlight them has been the most rewarding part of the journey thus far."
Starting a creative enterprise is hard, what advice would you give to those with similar aspirations?
I’m not sure we are the best people to ask for career advice, but for us, collaboration is key. Find people you work well with, who understand what you're doing and why you're doing it. It's been amazing to have these ideas and then being able to pair the idea with a great artist who just takes our original spark to a whole new level.
We hope to be able to continue to make things that people find both aesthetically and viscerally appealing. We would love to work with new talented artists who connect with what we're trying to do.
"We're lucky enough to be able to collaborate with other women who lend their incredible artistic talents to our visions."
Describe your perfect day out and about locally.
We wouldn't be the Seasters Jones if we didn't say our perfect day was at the beach. A cooler full of Poke from Lazy Acres and cold Kona beers.
We really liked all the murals that went up outside of businesses during the pandemic and peaceful protests. It was powerful to see local artists step in and showcase their gifts during such meaningful moments.
Foodwise, we're suckers for Bai Plu sushi (Sunset roll), Panvimarn, El Pollo Imperial, Sura, The Merchant, & newbie, What's Crackin. We love Anneise, Make Collectives, Sweet Threads, Handy Brandy, & Ma N' Pa Grocery (beef jerky).
If you could move to any other place in this or any universe where would you go?
"Well, since we're already hurtling towards the Hunger Games, not there. Definitely a tropical universe where sunburns and skin cancer don't exist. One where I can breathe and see clearly underwater."
What holds more value for you: creativity or knowledge?
I think a lot of my personal creativity comes from knowledge. I'm a writer at heart, so it's always been my belief that the more I know, the better informed my creative work. In that same vein, all of our works with Seasters are directly inspired by our understanding of current and past events, so we very much try to keep up with the ebbs and flows of the world around us on a daily basis. Creativity can be both a fair-weather and a foul-weather friend. She comes and goes as she pleases for me, but I can always count on facts and knowledge. Being informed informs our work, so we value the knowledge we're able to accumulate. For Seasters, we have to be reliant pretty much equally on both.